The New Rules project has found Utah's Buy Local First campaign to be a big success. From the article:
A two-year-old campaign dedicated to building greater support for locally owned businesses in Salt Lake City and across Utah is having a considerable impact.
Sales are up, according to participating businesses, and a recent poll by The Salt Lake Tribune found that 3 out 4 residents want the city to adopt policies that favor local businesses and limit where and how many chains are allowed.
Launched in 2005 (see our story on the budding campaign), Buy Local First Utah is a coalition of independent businesses working to increase public awareness of the benefits of choosing local stores over chains. The group gets its message out through educational events, media coverage, brochures, window decals, and a directory of locally owned businesses, which is available both online and as a printed booklet.